I look down at my FBTs and scrappy t-shirt and think, “Wow, I may need this more than anyone else.” Singapore Fashion Week 2016 is upon us and I already know of a couple of people who’ve been planning their outfits for three months. I kid you not.
For those who don’t know, 26th – 30th October 2016 is a big deal for the fashion scene in Singapore. If you’re already thinking it’s not your cup of tea and you want to gloss over this article… DON’T.
Who knows, you might relate to one of my five reasons not to miss this annual fashion extravaganza:
“Influencers” make up a fraction of our population with super ‘happening’ social media accounts and clothes that never seem to repeat themselves. They’re the lucky few usually invited to events like these, while us common folk wait on our phones to live vicariously through them.
I don’t know about you, but the fact that I can actually get tickets to the event myself and see what the hype is all about, for once, seems quite appealing. Besides, an event like this calls for the ‘see and be seen’ mentality, and I can roll with that for an afternoon.
Put on that dress or suit you’ve been saving, clear the memory space on your phone and get ready to see how the other half live.
In one way or another, all of us rely on fashion in our daily lives. Many of us even follow celebrities on Instagram and Snapchat for daily fashion inspiration. Every time it gets to fashion week season though, I can’t help but feel like I’m missing out.
FOMO (Fear Of Missing Out) is a real thing okay and very much alive. New York Fashion Week, Paris Fashion Week, Milan… it gets hard sometimes being stuck in Asia and wishing we had something of a similar scale.
Having moved this year’s festival from May to October, SGFW finally has a chance to be more relatable since designers can showcase their Spring/Summer collections instead of the less weather appropriate Fall/Winter collections. SGFW is clearly getting bigger and better each year, so stop the FOMO and head down to up the ante further.
Besides the glitz and the glam of actually being at the event, fashion week is obviously all about the designers and the clothes. If you’re a fan of Rihanna, Zhang Zi Yi, Beyonce, Taylor Swift and even Michelle Obama, you’re in for a treat.
Celebrity designers like Guo Pei from China and Naeem Khan from New York will be showcasing their collections at this year’s SGFW. Guo Pei is known for her stunning statement gowns, like the yellow one worn by Rihanna to the Met Gala in 2015. You know the one I’m talking about.
Naeem Khan is responsible for the yellow dress seen on Michelle Obama when our PM and his wife visited the White House this year. Besides a runway show, Khan will also be giving a talk on ‘The Journey of Fashion Brands” at Laselle College of the Arts (tickets are only $30!).
I’d pay good money just to be the first to see if Guo Pei whips out another stunner like that Rihanna number.
Speaking of designers, this year’s SGFW has shifted its focus to local Singaporean and other regional Asian designers, giving opportunities to these individuals to showcase their hard work on such an iconic platform.
Local designers participating include Arissa Cheong, Chi Chi Von Tang, Exhibit by Yoyo Cao, Mashizan, Max Tan, Nida Shay, Ong Shunmugam and Stolen. I’m particularly excited for Yoyo Cao’s collection, whose recent trip to the various fashion week venues caused the FOMO I mentioned earlier. Check out her Instagram and you’ll see what I mean.
It’s time to support local!
Even if you’re not thaaat keen on fashion, you probably know someone who is, and this is the perfect chance to do something different in Singapore. People complain every other day that they’re running out of things to do here, and ticking Singapore Fashion Week off the bucket list with a buddy isn’t a common activity.
Plus, the show will be held in the super pretty National Gallery of Singapore, making sure your OOTDs will be on point.
Don’t fight it friends, get on this stylish bandwagon pronto. Or if not, at least tell your fashionista friends to (there’s always one).
When: 26th – 30th October 2016
Price: S$30 for talks, S$88 – S$130 for shows | Tickets available here
We're hiring lifestyle writers!