| On 3 years ago

Anello Singapore: Popular Japanese Bag Brand Now At Jewel Changi With Exclusive In-store Collections

What’s in a bag? It could be an endless void of things or, literally just a lipstick.

We’re such fussy people. We want a minuscule bag with fifteen different compartments for all our unnecessary things, but also it needs to be trendy enough so we don’t look like a Kopitiam aunty.

The Anello brand carries a plethora of bags that meet both the function and fashion criteria.

Earlier in 2019, Anello opened its first Singapore store at Jewel Changi Airport, playing host to a wide selection of designs that exceed any other sales outlets elsewhere.

A Balance Of Timelessness And Function

With such a variety of bags, it’s a wonder Anello has yet to run out of design ideas.

The bags’ clean lines and sleek hardware are coupled with their unique “Kuchigane” characteristic – a wide opening with a hidden wire that’s hidden under the top zipper. This factor allows you to easily check your items within your bag without having to remove them.

In all honesty, a lifesaver. I mean, who has the time to be digging around the bag void?

A Bag For Anyone

One would assume with a brand like Anello, that they would have a specific target market. Well, what about everyone?

Their assortment goes from dainty purses to masculine work backpacks in a diverse colour spectrum – pastels, neutrals and staple colours like navy blue, black and grey.

Their line caters to the on-the-go traveller, the working adult who carries his life in one bag and young adults who still want to be fashion-forward but not compromise on practicality.

Always Keeping Up With The Trends

An Anello bag for anyone never seems to stop the brains behind the brand. A new Expand series will be arriving in late August 2019.

Credit – Anello

The Expand series will consist of backpacks and add-on accessories, all made with water-repellent nylon fabric. The bags will also come with a water-stopping zipper for further protection. Who knew there was even such a thing?

For the organised, you’ll be happy to know that there’re multiple pockets for your many belongings and a carabiner snap ring to hook your keys.

Credit – Anello

The best part is that this series is also laptop friendly! No more worries that your laptop won’t be protected in event of a sudden downpour. Your laptop will be protected by the firmly padded 15-inch tablet and laptop sleeve.

The add-on accessory is a multi pouch that can be attached to the backpack’s shoulder strap; perfect for carrying your necessities.

This upcoming Expand series will only be available at the Jewel Changi Airport outlet.

Anello Singapore: 78 Airport Boulevard, Jewel Changi Airport, #B1-275, Singapore 819666 | +65 6962 2128, Opening Hours: 10 am to 10 pm Daily

Get the latest updates by following us on Twitter @hypeandstuff & Facebook Have an interesting story to share? Email us at
Leave a Comment