| On 2 years ago

PUMA x Hello Kitty Second Collaboration Celebrates Hello Kitty’s 45th Anniversary

PUMA is celebrating Hello Kitty’s 45th year in its latest collection – PUMA x Hello Kitty merchandise. This marks the second collaborative release between the streetwear label and the sweet Sanrio character. The first partnership was released in early 2018.

Credit – PUMA

Last year’s release was limited to just one item – a pair of red-and-white suede sneakers. This time, fans can pick from an entire series of shoes, apparel and accessories that combines Hello Kitty’s pink-filled cheeriness with PUMA’s high energy. 

The women’s line has a total of three different styles – Utility Women’s trainers in pink and white Cali trainers, both selling at S$109, and black suede mid-cut Ralph Sampsons going for S$169.

For girls, the line offers Cali and Nova 2 Kid Girl’s Trainers, both going for S$109 a pair in the colours white and pink respectively. Abroad, the range also comprises of mini backpacks and beanies.

Credit – PUMA

PUMA’s apparel manages to balance high-energy with minimalism well. T-shirts, sweaters, leggings and caps are all monochromatic, save the motifs that mark them as part of the collection like the iconic red ribbon.

PUMA x Hello Kitty is now available at selected PUMA outlets in Singapore, PUMA Select stores and all AW LAB stores island-wide, or shop online at PUMA’s official website.


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