In today’s evolving business landscape, effective communication plays an important role in fostering collaboration. Its importance cannot be ignored since every organisation now realise the effectiveness of internal communication as a transformative factor. But what exactly is internal communication and why does it matter?
Internal Communication: What is it?
Internal communication involves interactions, exchanges and dialogues that occur within an organisation. This may include team meetings, formal and information chats, official memos and any other communication network. This is where Marc Prager comes in. He will help you improve individual and collective performance, contributing to overall growth. Also, your organisation will establish a robust balance between demonstrating care and actively listening to employees without sacrificing a structured hierarchy and verticality.
Techniques to Boost Internal Communication
Implementing internal communication requires deliberate strategies and thoughtful approaches rather than relying on accidents. Several techniques can be employed to achieve this goal.
Using the Right Technology
An organisation can use several tools when implementing internal communication, such as social Internet, project management platform and instant messaging applications. However, to make internal communication more effective, businesses need the help of assessment tools like DISC. Assessing employees’ amplitude to improve their performance and improving internal communication are among the usefulness of the disc assessment.
Establishing open dialogue
Openness and transparency are among the most important routines and cultures in any organisation. These dialogues involve open-door policies, employee feedback and regular team meetings. As a result, you will be able to build and implement a communication strategy that every member of the team will feel more comfortable using. Managers will easily understand employees’ reactions, feedback and behaviours.
Celebrating Achievements and Wins
Creating a sense of appreciation and value among employees motivates them to actively contribute to achieving organisational objectives and goals. Sharing these achievements and wins will help build an effective internal communication channel, contributing to the development of a positive workplace culture. Additionally, it strengthens employees’ connection to their work.
Importance of Internal Communication
Internal communication has many benefits to the management and employees in general. Other than putting out messages, the company can use internal communication to learn more about employees. Here are the reasons for incorporating internal communication into your organisation.
Improve employee engagement
Effective internal communication fosters employee engagement and motivation, leading to increased loyalty and productivity. Higher employee engagement is directly proportional to business performance. This will also improve workplace culture. Employees tend to interpret the company’s beliefs and values based on messages the manager or employer communicates. Your company will experience higher staff retention if the communication is effective and the workplace is positive.
Keeping employees informed
Ensuring that people in your organisation are aligned with the same company objectives is achievable through effective internal communication. It will be easier for your employees to do their job effectively if they are up-to-date with changes in strategy and company news. Internal communication ensures that employees have a good relationship with other staff.
Provide clarity into expectation and roles
Employees will have a clear vision and knowledge of what is expected of them. An effective internal communication strategy can prevent disconnection between customers and staff, leading to better customer service.
In a Nutshell
Highly engaged employees will have a direct impact on the overall company growth and on your bottom line. The main aim of incorporating internal communication into your business culture is to break down communication barriers, drive cultural change, foster growth and innovation, improve employee experience, and boost employee engagement. If you are looking for an internal communication tool, DISC can help.
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